Many marketing concerns have seen the light when it comes to the application of big data analysis as a means of outthinking the competition. Discover three best practices for implementing big data analytics for good data science in marketing initiatives.
Download an ebook that gives detailed information for building an app that can not only predict flight delays caused by weather conditions, but also provide the degree to which flights will be delayed.
What do you do during the calm before the storm? Discover how insurers can harness weather data in their operations to offer weather alerts for policyholders, helping prevent claims while boosting customer retention.
On the heels of several key announcements to broaden the IBM Cloud Data Services portfolio, see how a wide range of technologies can be implemented in a cloud-based, data warehouse architecture to support operational and analytical workloads.
With the help of IBM and The Weather Company, insurers are giving their customers a safe port in the storm. Learn more about how you can use weather data analytics to show your policyholders that you mean business about the weather and its impact on lives and property.
Today, weather is big business—and big data. What’s more, weather data can now be used in conjunction with critical business data originating from the Internet of Things to inform decisions about how to staff stores, reroute vehicles or shift pricing as forecasts change.
In retail, analyzing weather data patterns is about more than knowing if it's going to rain this weekend. Computing advances in the big data era have produced important weather-tracking developments that represent an important opportunity to improve sales and reduce waste.
The recent acquisition of The Weather Company by IBM may have many scratching their heads, but there’s quite a lot of business value to be had in all the data available on weather conditions. Take a look at a couple of airline use cases that demonstrate the impact weather data can have on business