In the media and entertainment industry, audience analysis should be priority one for executives. Listen to an audio presentation of a white paper that explores the industry trends and highlights that can drive widespread adoption of audience analytics.
Are you placing yourself within the convergence of telecommunications and media? Discover how you can use cognitive computing and advanced predictive analytics to take advantage of the opportunities offered by mobile technology in the ever-evolving modern business environment.
If any one industry can claim digital transformation as a most immediate imperative, then the media and entertainment industry rises above the rest. Not only do organizations need to provide streaming content, but they also need to provide content on a diverse range of platforms. And to be
Audience demand is changing the face of media and entertainment. See how cognitive content and advanced data analytics are transforming this industry with simultaneous, on-demand, immersive viewing experiences on multiple devices.
An effective media management strategy hinges on data. As data becomes an increasingly essential player in today's streaming TV environment, video analytics is crucial to continued success in the media and entertainment space.
When you are covering one of the largest sporting events in the world, how do you give fans the best experience possible? Globo TV scored big during the FIFA World Cup in 2014 by listening to their fans with a social sentiment analysis solution from IBM.
The media and entertainment industry faces rising challenges when it comes to the delivery of over-the-top (OTT) content—audio, video and other media streamed over the Internet. Take a look at two key issues that are at the root of these challenges despite the advanced analytics platforms that