IBM Watson Customer Insight for Insurance helps you leverage dynamic customer segmentation to create a more personalized policyholder experience based on the policyholder's financial and life events. This video demonstrates how to view and share actionable insights from easy-to-use, customizable
In less than three minutes, this demo offers another way of understanding your customers and managing their portfolios. When clients want to receive personalized advice and tailored portfolio recommendations, how can banks use data to not only enhance the customer experience but also boost customer
Do you know what your telecommunications customers need, or are you taking a gamble and hoping that you are offering them the right products and services at the right times? Play this video game, and see if you can anticipate what is on the minds of these customers.
Do you know what your banking customers need, or are you taking a gamble that you are offering and providing them the right products and services at the right times in their lives? Play this video game and see if you can anticipate what is on the minds of these banking customers.
Toyota Financial Services partnered with IBM to gain a competitive edge within its customer service center. With IBM Watson Explorer, service center representatives can quickly and easily access a 360-degree view of the customer on a secure platform.
Enhance your 360-degree view of the customer
The city of Honolulu is employing data to serve customers better. Gordon Bruce, information technology director and CIO of the City and County of Honolulu declared that “to be able to now, on [a] single platform...run multiple operating systems [and] applications [is] key to governments.”
Nancy Bachrach, senior manager of registration for the Girl Scouts of Eastern PA, declared that predictive analytics gave the organization the “opportunity to base decisions on actual data.” Using this data they were able to better understand their customers: girl scouts.
Make smarter business
“Real time means right now. It means right in this second” says Mike Gualtieri, principal analyst at Forrester Research. To improve the customer experience, businesses need to tap into customer data to deliver the right offers and right experience throughout customer journey. Often this means
TVT Chari, chief financial officer of Celcom Axiata, tells us that “if you analyze the market differently and offer the customer what they need based on their behavior” you can utilize this business intelligence to get closer to the customer. However, with the market constantly changing, and