With big data financial and transactional data no longer in silos, we can now look at them together. Vince Walden, Ernst and Young partner, says that big data technologies allow them to look at data from all angles.
The organization that can quickly extract insight from their data AND leverage the data achieves an advantage. Rick Clements, IBM's director of marketing for Big Data says, "we are moving from the notion of big data to fast data, where what really matters is speed...and real-time actionable insight
Ernst & Young (EY) uses IBM BigInsights platform to leverage big data and analytics to combat fraud. By running test queries across multiple transactions they can identify fraudulent transactions and mitigate risk for its customers.
Big data integration is a top use case for Hadoop and other big data technologies. David Corrigan explains the big data use case and how Hadoop falls short in four key areas: discovery, efficient development, data governance and consumability.
To provide customers with an innovative and convenient shopping experience, Bon- Ton Stores, Inc. needed to understand what customers were thinking and feeling. IBM PureData System for Analytics powers business decisions from merchandising to marketing promotion optimization with speed and
Today's customer expects businesses to know their specific needs and cater to them. Personalization is no longer a nice-to-have but a must-have. By utilizing big data, companies can gain a deeper understanding of customers and transform the customer experience. Shane Sweeney, head of engineering of
With all the data generated today it's critical for businesses today to have "information at the right time, at the right cost," says Anand Mahurhar, CEO of Findability Sciences. Uncovering the human insight means getting to know your data and the nuggets buried within. Listen to Anand expound on
Businesses today must sell confidence:confidence in their company, confidence in their product and, more importantly, confidence that they are protecting customer data. Thomas Bauman, an IT performance architect for Swiss Mobiliar, declares that "secure data is as important as customers who feel
Clients are achieving competitive advantage through leveraging big data and analytics to drive growth and profitability across their organization. Neil Isford, NA VP of Smarter Solutions, highlights focus areas and key critical success factors for organizations to address when adopting a big data
With millions of transactions a day from new identities that may or may not need to be linked, retailers have a task on their hand to sift through the data to capture a comprehensive 360 degree view of each customer. IBM Big Data solutions can lessen the data load. Watch David Speights, the chief
By leveraging big data, businesses can make sense of unstructured and structured data to better understand customer behavior. Anand Mahurkar, CEO of Findability Sciences, shares insights on digital body language, brand karma and the human insights we get from our data.
IBM InfoSphere BigInsights, one of IBM's big data solutions, has helped Constant Contact improve big data analysis performance by over 40 times, reduced wait time from hours to seconds and increased client campaign effectiveness by almost 25 percent.