Videos

IBM Big Data in a Minute: Enhancing customers' experience with advanced data

February 24, 2015 | 1:13

Overview

Grupo Financiero Banorte partnered with IBM to integrate all of its customer data. With IBM PureData for Analytics, Banorte can now create personalized campaigns in just seconds, providing the ability to engage customers in real time.
 
Topics:
Analytics, Use Cases, Big Data
Tags:
big data, Grupo Financiero Banorte, Analytics, #BigDataMinute, customer experience, customer data, IBM Pure Data

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