Krishnan Parasuraman, CTO of big data, IBM Digital Media, describes the three contextual factors fueling the questions around big data, including the analytic awakening, commodization of technologies, and data availability.
The fusing of analytics with leading technologies can unlock significant business value and bring new transformation opportunities for enterprise companies. In order to be successful, analytics-based initiatives such as AI and the Internet of Things (IoT) need massive amounts of big data—and also...
